疫苗事业部 - Zone Director - Beijing

JOB DESCRIPTION

(Zone Director)

JOB PURPOSE:

Lead Regional Management Committee to establish and implement regional business development strategies, initiate the marketing activities and achieve the regional goals of target, product promotion and market access.

Lead business promotion team to initiate the promotion activity in professional way and comply with the proper codes of conduct.

Effectively communicate and collaborate with other departments, develop staff positively and keep team stable.

KEY ACCOUNTABILITIES:

Lead Regional Management Committee to establish and implement regional business development strategies, initiate the marketing activities and achieve the regional goals of target, product promotion and market access.

Achieve regional aggressive business objectives in revenue, profit and other qualitative and quantitative targets within the company standards and ethics.

Think and plan broadly, develop regional business promotion & marketing strategies, as well as the product promotion and competition strategies, and align company’s primary strategy.

Manage and guide the team members to visit local POV, CDC, and other medical care institution, deliver product information and promote products effectively, ensure the whole team to achieve the KPI of visiting target, the goals of product promotion and market access according to the assigned target and performance requirement.

Manage and coach RM/DM by co-visit, set job objectives for team members, and motivate them to fulfill their key accountabilities

Establish long-term and productive relationship with key customers, deliver the companys policies and product information efficiently, build a solid and win-win relationship accordingly.

Complete team’s business planning and territory management on the basis of the company’s policies and market strategies, select target customer accurately, set territories reasonably, ensure team members to maintain customer information regularly; gathering market information, support related departments in the tendering and bidding activities.

Allocate personnel & territory and promotion activities rationally, ensure the effectiveness of execution by continuous follow up; analyze the rationality of resource utilization and input-output ratio, keep optimizing resource allocation to achieve the maximum utilization of resources.

Lead business promotion team to initiate the promotion activity in professional way and comply with the proper codes of conduct.

Guide team members to possess the product characteristics and key information about the market promotion, pass the product knowledge test in order to promote products effectively and efficiently; perform professional and proficiently using the product knowledge in promotional activities, express products competitive advantage.

Ability to apply business operation knowledge and management concepts to promotion activities and daily team management.

Ensure team members to comply with the codes of conduct specified in Employee Handbook, meet the requirement of SOP, ensure no violations while perform promotion activities; use all promotional materials and deliver product information in an appropriate and honest way according to the marketing strategies; circulate company’s policies effectively.

Report adverse reaction events promptly in accordance with the company’s policies and assist relevant departments to dealing with it.

Effectively communicate and collaborate with other departments, develop staff positively and keep team stable.

Ability to communicate with different departments actively, timely, and effectively by varieties of communication to gain the support.

Clearly understand the companys recruitment process, selection criteria and job qualifications for regional personnel at all levels, in order to keep the team stable in long term; ability to inspire team to work enthusiastic in stress or difficulty.

Ensure team’s daily work in an orderly manner, actively provide education or training for reserve talent, provide guidance on career development to talents; create a positive team culture, build the region’s core competitiveness.

JOB-HOLDER ENTRY REQUIREMENTS:

Education:

• Bachelor degree or above in business promotion/marketing related field

Core competencies:

• At least 5 years business promotion experience in a similar position in the pharmaceutical industry.
• Management experience with comparable size of business promotion team and territory.
• Good business performance and professional ethics, high sense of responsibility.
• Excellent co-ordination, communication, interpersonal skills; ability to motivate and influence people, planning & organization, innovation, act as decision-maker and team player

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